Hudsonville Congregational UCC, Hudsonville, MI | November 2006 – August 2008
As the Outreach Director, I led a committee responsible for internal and external communications to promote events and build brand identity, based on focus group surveys and current events.


  • Established and managed podcast program
  • Wrote press release resulting in earned media in the Advance, a local community newspaper.
    Can’t get to church? Plug Into Internet Podcast for Sermon
  • Created the church website on WordPress with SEO, designed to reflect the color scheme of the new addition of the church. The version of the website I made is archived here.
  • Utilized existing focus group research as well as did market research on area churches to identify Hudsonville UCC’s unique marketing position, and identified “Start Hope” as a theme for a marketing plan.


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