I began GreenActionNews in the Spring of 2013 out of my interest in environmental justice. I developed the website on the model described by Bill Moyer in Doing Democracy, so that the scope of the site is to broadly cover the work of grassroots activists, change agents and policy reformers. I established social media assets, logo, and tagline. I recruited and managed writers from around the world who contributed stories where they lived, including Italy, parts of Africa, Brazil, and parts of the United States, who were paid based on a mix of variables including per article, word count and performance metrics.
Examples of my reporting: